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Privacy Statement (according to GDPR)

General Information and Notes

We take the protection of your personal data very seriously and are therefore anxious not only to provide you with a comprehensive online offer, but also to guarantee your right to informational self-determination. The german Federal Data Protection Act (BDSG) and the Telemedia Act (TMG) in particular serve as the legal basis.


Please refer to the imprint for the name and address of the person responsible within the meaning of the Federal Data Protection Act and other data protection regulations.


Legal basis of the processing

The legal basis for our company's processing operations is Art. 6 EU DSGVO.


Art. 6 I lit. a DSGVO is the legal basis for processing operations for which we obtain consent for a specific processing purpose.


If the processing of personal data is necessary for the fulfilment of a contract, as is the case for example with processing operations which are necessary for the delivery of goods or the rendering of another service or consideration, the processing is based on Art. 6 I lit. b DSGVO. The same applies to such processing processes that are necessary to carry out pre-contractual measures, for example in cases of enquiries about our products or services.


If our company is subject to a legal obligation which requires the processing of personal data, for example to fulfil tax obligations, the processing is based on Art. 6 I lit. c DSGVO.


Ultimately, processing operations could also be based on Art. 6 I lit. f DGVO. Processing operations which are not covered by any of the aforementioned legal bases are based on this legal basis if processing is necessary to safeguard a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not prevail.


Use of protocol data to protect our systems 

With every access to our offer, information is automatically collected by us or our web-provider. This information - also known as server log files - is of a general nature and does not allow any conclusions to be drawn about your person. They serve exclusively to protect our systems and to prevent abusive or fraudulent behaviour. Among other things:

  • the website from which you access our site (referrer URL) 
  • the IP address 
  • the date and time of access 
  • the web browser and web browser version and the operating system you are using 
  • The domain name of your Internet provider 
  • the amount of data transferred 


Data collection and use for contract processing or for opening a customer account

The use and payment of all offered services are permitted - if and so far technically possible and reasonable - without specification of any personal data or under specification of anonymized data or an alias. 

We collect personal data when you voluntarily provide it to us in connection with your order, when contacting us (e.g. via contact form or e-mail) or when opening a customer account. Which data is collected can be seen from the respective input forms. We use the data provided by you to process contracts and your enquiries. After complete processing of the contract or deletion of your customer account, your data will be blocked for further use and deleted after expiry of the retention periods under tax and commercial law, unless you have expressly consented to further use of your data.


Data transfer for contract fulfilment

For the fulfilment of the contract we pass on your data to the shipping company commissioned with the delivery, as far as this is necessary for the delivery of ordered goods. For the processing of payments, we pass on the payment data required for this to the credit institution commissioned with the payment and, if applicable, the payment service provider commissioned by us or to the payment service selected by you.


Revocation of your consent to data processing

You can revoke your consent at any time. All you need to do is send us an informal e-mail. The legality of the data processing up to the revocation remains unaffected by the revocation.


Data economy 

We store personal data in accordance with the principles of data avoidance and data economy only as long as it is necessary or prescribed by law (legal retention and storage periods). If the purpose of data storage no longer applies or if the storage period ends, we will block or delete the data.


Right to data transferability

You have the right to have data which we process automatically on the basis of your consent or in fulfilment of a contract handed over to you or to a third party in a common, machine-readable format. If you request the direct transfer of the data to another person responsible, this will only take place if it is technically feasible.


SSL or TLS encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or requests that you send to us as the site operator. If SSL or TLS encryption is activated, the data you transmit to us cannot be read by third parties.


Information, blocking, deletion

You have the right to free information about your stored personal data, their origin and recipients and the purpose of data processing and, if necessary, a right to correction, blocking or deletion of this data at any time within the scope of the applicable legal provisions.


Right of appeal to the competent supervisory authority

In the event of breaches of data protection law, the person concerned has a right of appeal to the competent supervisory authority. The responsible supervisory authority for data protection issues is the North Rhine-Westphalia State Commissioner for Data Protection and Freedom of Information, P.O. Box 20 04 44, 40102 Düsseldorf, Tel.: 0211/38424-0, e-mail: poststelle@ldi.nrw.de


Objection against advertising mails 

The use of published postal addresses, telephone or fax numbers and email addresses for marketing purposes is prohibited, offenders sending unwanted spam messages will be punished. The operators of these pages expressly reserve the right to take legal action in the event of unsolicited advertising information, such as spam e-mails.


Data collection on our websites


Newsletter

If you would like to receive the newsletter offered on our website, we need a valid e-mail address from you. We use the "double opt-in" procedure for registration to prevent you from entering our mailing list without your intervention. We will send an e-mail containing a link to the address you have provided. Only when you open this mail and click on the link, your consent is given.

We use these data exclusively for the dispatch of the requested information and do not pass them on to third parties.

You can revoke your consent to the storage of the data, the e-mail address and their use for sending the newsletter at any time, for example via the "Unsubscribe" function on this page or via the corresponding link in the newsletter.

CleverReach

For the dispatch of newsletters we use CleverReach. The provider is CleverReach GmbH & Co. KG, Mühlenstr. 43, 26180 Rastede. CleverReach is a service with which the newsletter dispatch can be organized and analyzed. The data you enter for newsletter subscription (e.g. e-mail address) will be stored on CleverReach's servers in Germany and Ireland.

Our newsletters sent out with CleverReach enable us to analyse the behaviour of newsletter recipients. Among other things, it is possible to analyze how many recipients have opened the newsletter message and how often which link was clicked in the newsletter. With the help of the so-called conversion tracking it can also be analyzed whether a pre-defined action (e.g. purchase of a product on our website) has taken place after clicking on the link in the newsletter. For more information on data analysis by CleverReach newsletter, please visit: https://www.cleverreach.com/de/funktionen/reporting-und-tracking/.

The data will be processed on the basis of your consent (Art. 6 para. 1 lit. a GDPR). You can revoke this consent at any time by cancelling the newsletter. The legality of the data processing processes already carried out remains unaffected by the revocation.

If you do not want CleverReach to analyze your data, you must also unsubscribe from the newsletter. The data you provide us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and deleted from both our servers and CleverReach's servers after you unsubscribe from the newsletter. Data stored by us for other purposes shall remain unaffected by this.

For more information, please see CleverReach's privacy policy at: https://www.cleverreach.com/de/datenschutz/.


Information about cookies

To optimize our web presence, we use cookies. These are small text files stored in your computer's main memory. These cookies are deleting after you close the browser. Other cookies remain on your computer (long-term cookies) and permit its recognition on your next visit. This allows us to improve your access to our site.

You can prevent storage of cookies by choosing a "disable cookies" option in your browser settings. But this can limit the functionality of our Internet offers as a result.


Social plug-ins from Facebook (Like-Button)

We use social plug-ins from facebook.com, operated by Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA. The plug-ins can be recognized by way of the Facebook logo or the supplement "Facebook Social Plug-in". For a full list of all social plugins please see https://developers.facebook.com/docs/plugins.

For example, if you click on the "Like" button or leave a comment, the relevant information is transmitted directly from your browser to Facebook and stored there. Furthermore, Facebook makes your likes public for your Facebook friends. If you are logged into Facebook, it can assign the invocation of our page directly to your Facebook account. Even if you are not logged in or don't have a Facebook account, your browser sends information (e.g. which web pages you have called up, your IP address) which is then stored by Facebook. For details about handling of your personal data by Facebook and your related rights, please refer to the data privacy policy of Facebook: https://en-gb.facebook.com/policy.php. If you do not want Facebook to map data collected about you via our Web sites to your Facebook account, you must log out of Facebook before you visit our web pages.


Web analysis with Google Analytics

This website uses Google Analytics, a web analysis service of Google Inc. (Google). Google Analytics uses cookies, i.e. text files stored on your computer to enable analysis of website usage by you. Information generated by the cookie about your use of this website is usually transmitted to a Google server in the United States and stored there. We use Google Analytics with the extension "anonymizeIP()". Your IP address is previously truncated by Google within member states of the European Union or in other states which are party to the agreement on the European Economic Area. Only in exceptional cases is a full IP address transmitted to a Google server in the United States and truncated there. On behalf this website's owner, Google will use this information to evaluate your use of the website, compile reports about website activities, and provide the website's operator with further services related to website and Internet usage. The IP address sent from your browser as part of Google Analytics is not merged with other data by Google.

You can prevent storage of cookies by appropriately setting your browser software; in this case, however, please note that you might not be able to fully use all functions offered by this website. In addition, you can prevent data generated by the cookie and relating to your use of the website (including your IP address) from being collected and processed by Google, by downloading and installing a browser plug-in from the following link: http://tools.google.com/dlpage/gaoptout?hl=en.

Further information on usage conditions and data protection can be found at the following sites: http://www.google.com/analytics/terms/gb.html and https://myaccount.google.com/intro?hl=en.
We also use Google Conversion Tracking, an analysis service provided by Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). Google Adwords also sets a cookie on your computer ("conversion cookie") if you have accessed our website via a Google ad. These cookies expire after 30 days and are not used for personal identification. If you visit certain pages of ours and the cookie has not expired, we and Google may recognize that someone clicked on the ad and was redirected to our page. Each AdWords customer receives a different cookie. Cookies can therefore not be traced through the websites of AdWords customers. The information collected using the conversion cookie is used to generate conversion statistics for AdWords customers who have opted for conversion tracking. AdWords customers see the total number of users who clicked on their ad and were redirected to a page with a conversion tracking tag. However, you will not receive any information that personally identifies users. If you do not wish to participate in the tracking process, you can also reject the setting of a cookie required for this - for example using a browser setting that generally deactivates the automatic setting of cookies. You can also deactivate cookies for conversion tracking by setting your browser to block cookies from the "googleadservices.com" domain.


Use of Google AdSense

Our website uses Google AdSense, a service for embedding Google Inc. ("Google") advertising. Google AdSense uses so-called "cookies", text files which are stored on your computer and which allow an analysis of your use of the website. Google AdSense also uses so-called web beacons (invisible graphics). These web beacons allow information such as visitor traffic to these pages to be evaluated.


The information created by cookies and web beacons concerning the use of this website (including your IP address) and the delivery of advertising formats is transferred to a Google server in the USA and stored there. This information can be passed on by Google to its contracting partners. However, Google will not link your IP address with other data stored about you.


You can prevent the installation of cookies by adjusting your browser software accordingly. However, we must advise you that in such a case you may not be able to fully utilize all functions of this website. By using this website, you declare your agreement to Google’s processing of the data recorded by Google about you in the previously described manner and for the previously stated purpose.


Use of Google AdWords

We use the remarketing technology of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). Through this technology, users who have already visited our Internet pages and online services and are interested in the offer are again addressed through targeted advertising on the pages of the Google Partner Network. The insertion of the advertisement takes place via the use of cookies, which are small text files that are stored on the user's computer. The text files can be used to analyse user behaviour when visiting the website and can then be used for targeted product recommendations and interest-based advertising.


If you do not wish to receive interest-based advertising, you can disable Google's use of cookies for these purposes by visiting Google's Personal Information & Privacy page. Alternatively, users can disable the use of third-party cookies by using the Network Advertising Initiative (NAI) deactivation page.


Use of Google+ Button

The plug-in "google+1″ (Google Plus) is integrated on our website. This is provided and operated by Google Inc, 1600 Amphitheatre Parkway, Mountain View, CA 94043, United States (hereinafter: Google).


When you visit a website that contains such a plug-in, your browser establishes a direct connection to Google's servers, which in turn transmits the content of the plug-in to your browser and integrates it into the displayed website. This forwards the information that you have visited our website to Google.


If you are logged in to Google Plus or Google through your personal account while you are visiting our site, Google may associate your web page visit with that account. By interacting with plug-ins, e.g. by clicking the button or leaving a comment, this information is transmitted directly to Google and stored there. If you wish to prevent such data transmission, you must log out of your Google Plus or Google account before visiting our website.


We have no influence on the extent and content of the data that Google collects with the button. We assume that your IP address will also be recorded and transmitted. You can find out about the purpose, scope and use of data collection by Google Inc. on its privacy policy. You can find this website under the Google page "Google+ Platform".


If you are a Google Plus member or have logged in to Google and do not want Google to collect information about you when you visit our website and link it to your membership information stored by Google, you must log out of Google Plus or Google before visiting our website.
By using our offers, you agree to the processing of the data collected about you by Google in the manner described here and for the aforementioned purpose. Please note that Google has its own privacy policy, which is independent of ours. We assume no responsibility or liability for these policies and procedures. Please read Google's privacy policy before using our website.
In addition to the above-described uses, the information you provide to Google is used subject to Googles main Privacy Policy. Google may share aggregate statistics related to users +1 activity with the public, their users, and partners, such as publishers, advertisers, or connected sites.


Use and application of YouTube

We have integrated components from YouTube on our website. YouTube is an Internet video portal that allows video publishers to post video clips and other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete film and television programs, music videos, trailers or videos produced by users themselves can be called up via the Internet portal.


YouTube is operated by YouTube, LLC, 901 Cherry Ave, San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc, 1600 Amphitheatre Pkwy, Mountain View, CA 94043-1351, USA.
Each time one of the individual pages of this website is accessed, which is operated by the data controller and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the information technology system of the person concerned is automatically prompted by the respective YouTube component to download a representation of the corresponding YouTube component from YouTube. More information about YouTube can be found at https://www.youtube.com/intl/en/yt/about/. In the course of this technical procedure, YouTube and Google are informed which specific subpage of our website is visited by the person concerned.
If the person concerned is logged on to YouTube at the same time, YouTube recognizes which specific subpage of our website the person concerned visits by calling up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to the respective YouTube account of the person concerned.


YouTube and Google receive information via the YouTube component that the person concerned has visited our website whenever the person concerned is logged on to YouTube at the same time as accessing our website; this happens regardless of whether the person concerned clicks on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google, you can prevent the transmission by logging out of your YouTube account before visiting our website.


YouTube is subject to Google's published privacy policy. Information on the collection, processing and use of personal data by YouTube or Google is available here.


Using Instagram Social Plugins

Our website uses so-called Social Plugins ("Plugins") from Instagram, which is operated by Instagram LLC, 1601 Willow Road, Menlo Park, CA 94025, USA ("Instagram"). The plug-ins are marked with an Instagram logo, for example in the form of an "Instagram camera". An overview of the Instagram plugins and their appearance can be found at: http://instagram.tumblr.com/post/36222022872/introducing-instagram-badges.
When you access a page of our website that contains such a plugin, your browser establishes a direct connection to Instagram's servers. Instagram transfers the content of the plugin directly to your browser and integrates it into the page. This integration informs Instagram that your browser has called up the corresponding page of our website, even if you do not have an Instagram profile or are not currently logged in to Instagram. This information (including your IP address) is transmitted directly from your browser to an Instagram server in the USA and stored there. If you are logged in to Instagram, Instagram can immediately associate your visit to our website with your Instagram account. If you interact with the plugins, for example by pressing the "Instagram" button, this information is also transmitted directly to an Instagram server and stored there. The information is also published on your Instagram account and displayed to your contacts. Please refer to Instagram's privacy policy for the purpose and scope of data collection and the further processing and use of the data by Instagram and your rights and setting options for protecting your privacy: https://help.instagram.com/155833707900388.


If you do not want Instagram to associate the information collected through our website directly with your Instagram account, you must log out of Instagram before visiting our website. You can also completely prevent the Instagram plugins from loading with add-ons for your browser, e.g. with the script blocker "NoScript" (http://noscript.net/).


Changes to our privacy policy

We reserve the right to occasionally adapt this data protection declaration so that it always meets the current requirements or to implement changes to our services in the data protection declaration. The new data protection declaration will then apply for your next visit.


Questions to our data protection officer

If you have any further questions regarding our privacy policy or the processing of your personal data, please contact our data protection officer Mr. Hans-Jürgen Zieger, e-mail: datenschutz@felzmann.de. He is also available to you in case of requests for information, suggestions or complaints.